Herbert Waltzer, "In the Magic Lantern: Television Coverage of the 1964 National Conventions," in The Public Opinion Quarterly, Spring 1966.
![](https://www.danratherjournalist.org/sites/default/files/styles/big_thumbnail/public/1966%20waltzer%201964%20conventions.pdf_0.png?itok=0WaCSd1J)
American Journalist
Herbert Waltzer, "In the Magic Lantern: Television Coverage of the 1964 National Conventions," in The Public Opinion Quarterly, Spring 1966.